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Softgiving makes it easy
for influencers to fundraise for their favorite causes in a fun, convenient way.
Black History Month: how you can make a difference
February is Black History Month — a time to celebrate Black American culture and recognize the significant (yet often understated) contributions of Black Americans in U.S. history. Softgiving is headquartered in Atlanta, GA, the home of Martin Luther King Jr. and...
How to run a giveaway during a charity stream
Softgiving's giveaway tool makes it easier than ever for content creators to reward their audience for their support. Giveaways are a great way to increase excitement and drive donations within a short timeframe — and it’s super easy to add them to your charity...
How to run a successful charity stream
Many streamers — especially those who have never done a charity stream before — aren’t quite sure where to start when preparing for and running their fundraising event. To make you look like a pro right off the bat, the Softgiving Team has compiled all of our tips and...
About HERO by Softgiving
HOW OUR LATEST PRODUCT LEVELED UP TO BETTER SERVE CHARITIES & STREAMERS. It’s been an exciting few months here at Softgiving as we recently launched two new product offerings known as HERO by Softgiving & EVENTS by Softgiving. Today, we’d like to walk you...
Campaign alert: Gamers Outreach
GAMERS OUTREACH & SOFTGIVING PARTNER TO HELP HOSPITALIZED CHILDREN Gamers Outreach, an organization that provides recreation to kids in hospitals through video games, is partnering with Softgiving on a campaign to provide entertainment to families receiving...
#LIVEPROUD with Evil Geniuses
It’s Pride Month and we are so excited to partner with Evil Geniuses for their month-long #LIVEPROUD event. Throughout June, Evil Geniuses will be running charity streams benefitting The Trevor Project as well as donating proceeds from their limited-edition...
#BlackLivesMatter charities
Softgiving is a fundraising platform for all races, orientations, religions, genders, and backgrounds. Our mission is to help content creators use their voices to raise awareness for important causes and make a positive global impact. We will continue to support...
Partnership Announcement: Misfits Gaming
MISFITS GAMING GROUP PARTNERS WITH SOFTGIVING FOR MULTIPLE ONLINE FUNDRAISING EVENTS THROUGHOUT 2020 Misfits Gaming Group (MGG) has partnered with Softgiving, the innovative fundraising platform, to host a variety of online charity streams throughout 2020. Now,...
New Feature Alert: Giveaways!
Softgiving has made it easier than ever for content creators to reward their audience for their support. Giveaways are a great way to increase excitement and drive donations within a short timeframe — and it’s super easy to add them to your charity stream! As a...
Case Study: Streamer Castro raises over $200k for COVID19 relief
Overview: Acclaimed FIFA streamer Castro joined with Softgiving to raise more than $200,000 in a 28-hour, online charity streaming event for three charities. The event, #FkCovid19, took place on March 27–28 and included a $100,000 donation from Castro himself. The...
Softgiving partners with FaZe Clan for COVID-19 fundraising event, #Fight2Fund
Softgiving is proud to partner with FaZe Clan, the world’s most popular esports and gaming entertainment collective, to bring the global streaming community together for positive action during the current pandemic. Softgiving is providing the fundraising...
Types of streamers as Girl Scout Cookies ????
March 12th is National Girl Scout Day and what better way to celebrate than by combining our two favorite things: Girl Scout Cookies and streamers ???? Which type of cookie/streamer are YOU? Just Chatting: Thin Mint You’re a cool, confident, well-liked staple in both...
Cats. That’s it. That’s the blog.
The movie CATS! might have been the laughing stock of 2019, but cats are getting a second chance this March. #MarchCatness is a month-long fundraising event powered by Softgiving and benefitting Best Friends Animal Society. Visit www.marchcatness.org to donate to the...
February: a month full of love, candy, and proving just how big your heart is
Spread the love this month by creating a campaign for a cause that fills your heart with joy ???? Because we love y’all so much, we’ve curated a list of heartwarming charities to support and lovely incentives to use during your charity streams! Charities: CARE Best...
New Feature Alert: digital wallets!
Donors can now contribute to a Softgiving campaign through their favorite digital wallets! When donors land on a Softgiving donation page, the digital wallets their mobile device supports will appear under payment options. Donors can choose the payment option that...
Softgiving partners with Best Friends Animal Society for March Catness
Forget about basketball brackets — this year, March is all about helping the animals! Softgiving is excited to announce that we are the exclusive partner for March Catness, a month-long fundraising event supporting Best Friends Animal Society. March Catness kicks off...
Australian bushfire disaster: how you can help
If you feel compelled to use what resources you have (be it your time, money, or social media presence) to support those affected by the fires in Australia, here’s how you can help. Create a campaign It’s super quick and easy to create a Softgiving campaign. All...
5 tips to ensure your donation is legit
Sometimes, people suck. Unfortunately, there are people in this world who try to take advantage of the kindness and generosity of others. Thankfully, good tends to outweigh bad — and we’re here to help you distinguish between the two. Here are five ways to confirm...
Introducing the Incentive Menu™: The importance of using incentives
Incentives are crucial to running a successful charity stream. Viewers enjoy working toward a specific goal, and they should be rewarded when they help you reach a milestone! #KeepFundraisingWeird We’ve seen a huge difference between campaigns that use incentives and...
Using Softgiving overlays and panel
In order to run a successful charity stream, you have to make it obvious that you’re actually running a charity stream. When you create your campaign, you’ll find your unique overlay URLs in your campaign dashboard along with a “donate today” panel. Use overlays...
How to talk about your charity stream
It’s simple: people won’t donate if you don’t ask them to donate. You’ve created your campaign, picked your incentives, promoted your upcoming stream, shared your donation URL, set up your stream, and now you’re live. What next? Talk about your charity stream while...
How & where to share your donation page
As soon as you finish creating your campaign, you’ll see the donation page URL in your dashboard. Easily copy the URL to your clipboard and then share it everywhere!! Where to share your URL Add the “donate today” panel to at the top of your profile and link your...
Promote, promote, promote!
The best way to spread charitable cheer is singing loud for all to hear. So you’ve decided to run a charity stream and you’ve created your campaign — FANTASTIC! The next step is to get your community excited about your upcoming charity stream! Tell your friends,...
New Feature Alert: customizable donations!
What’s better than giving back to an important cause? Getting to add a funny GIF or meaningful message to your donation. We’ve the first (and only) charity streaming platform to integrate with GIPHY so donors can join in the fun and help #KeepFundraisingWeird! Donors...
I’m a small streamer… why should I run a charity stream?
Size doesn’t matter — it really doesn’t! Softgiving was founded on the belief that giving a little makes a big difference. Any streamer of any size can make an impact when it comes to charity streaming. We’ve watched streamers with less than 20 average viewers...